Great rection to Ian Shepherd’s talk at the AES Mexico Convention:
Watch the webcast replay above ! As well as announcing the winners of the Award and Competition, I’m excited to announce that for the first time I did a public demonstration of the new plugin I’ve been developing, which is highly relevant to DRD and the Loudness Wars.
Afterwards there is a 40-minute Q&A on DRD, the loudness wars and mastering in general.
The Dynamic Range Day Webcast is online, now – share this link with your friends !
9pm: Thing the Tenth
Only one hour left until the DRD Webcast – please share this image and link:
8pm: Thing the Ninth
Post this image everywhere – it’s the truth !
Find more Things You Can Do here
7pm: Thing the Eighth
The Dynamic Range Day Webcast is at 10pm GMT tonight.
I’ll be announcing the winners of the Award and Competition, as well as demonstrating “Perception“, a brand-new plugin I’m developing with MeterPlugs which is highly relevant to the issue of the loudness wars…
Invite your friends – spread the word ! Share this link:
And if you’re on G+, invite everyone in your circles !
And do some more of the 11 Things 🙂
5pm: Thing the Sixth
The loudness war is actually a huge opportunity for people who want their music to stand out !
Share this link to spread the word – and check it out yourself, if you haven’t already:
– and feel free to try a few of our other 11 Things To Do On Dynamic Range Day !
4pm: Thing the Fifth
If you’ve been doing all the Things we suggest to help promote Dynamic Range Day today, then the chances are your friends and followers are starting to say “DRD ? WTF ?” – or, words to that effect !
Matt Mayfield’s “Loudness War” Youtube video is seven years old already – and it’s still the single best short illustration of the problem with the loudness war !
Share it with your social networks so people understand the problem with “wimpy loud” ! You can use this link:
– and here are some more Things You Can Do !
3pm: Thing the Fourth
Another Thing in an hour’s time – and here are some other Things You Can Do !
1pm: Thing the Second
Twitter and Facebook are great ways to do this – just send them the video and link from “Thing the First” and ask if they would like to share it with their followers and fans.
Hints & tips:
- Choose someone relevant – who you think will be interested and support the idea of DRD
- Choose someone with a large, engaged following
- Look at their stream and make sure they reply to people – some accounts are automated or not monitored
- Be polite and friendly
It could also be effective to contact radio shows directly, especial if they’re on air – for example @BBCRadMac are on 6Music now !Music celebrities – maybe @amandapalmer, for example ?
Here are some other Things You Can Do
So, every hour from now, counting down to the webcast tonight, I’m going to ask you to do one of eleven simple things to help get the message out there.
12 noon: Thing the First – Share this video on every social media channel you have
Just paste in this link:
And maybe add this one too:
And you’re good to go !
Now try some of the other Things to Do – click here…
People outside the music industry just don’t understand the Loudness War.
When I explain it to them, when I get to the end, they always look at me in bewilderment and say:
Why do people make music stupid-loud when listeners set the volume, when broadcast and players and online streaming remove the differences ? Why ?
And the answer is something that no-one likes to say out loud.